By Gary Erickson
In April of 2000, Gary Erickson grew to become down a $120 million provide to shop for his thriving corporation. this present day, rather than taking it effortless for the remainder of his lifestyles and having fun with a sumptuous retirement, he''s operating more durable than ever. Why could any sane individual move up the monetary chance of a lifetime?
Raising the Bar tells the superb tale of Clif Bar''s Gary Erickson and indicates that a few issues are extra very important than funds. Gary Erickson and coauthor Lois Lorentzen inform the bizarre and encouraging tale approximately following your ardour, the
freedom to create, maintaining a company over the lengthy haul, and residing responsibly on your neighborhood and in the world. elevating the Bar chronicles Clif Bar''s ascent from a home made power bar to a $100 million phenomenon with an anticipated 35 million shoppers, and a firm hailed by means of Inc. journal as one of many fastest-growing deepest businesses within the U.S. 4 years in a row. The e-book is full of compelling own tales from Erickson''s life-trekking within the Himalayan mountains, driving his bicycle over roadless eu mountain passes, hiking within the Sierra Nevada range--as concept for his philosophy of commercial. during the ebook, Erickson--a aggressive bike owner, jazz musician, global visitor, mountain climber, barren region consultant, and entrepreneur--convinces us that maintaining one''s staff, group, and atmosphere is sweet business.
If you're a supervisor, government, company proprietor, or board member, elevating the Bar is your own consultant to company integrity. while you are a activities fanatic, environmentalist, event lover, intrigued via a distinct company tradition, or simply attracted to an excellent tale, elevating the Bar is for you.
Read or Download Raising the Bar: Integrity and Passion in Life and Business: The Story of Clif Bar Inc. PDF
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Extra info for Raising the Bar: Integrity and Passion in Life and Business: The Story of Clif Bar Inc.
Example text
We’d have to stow enough food to last the two of us for up to five months. It would barely fit in the boat. We arrived at the wholesale supermarket Makro armed with a shopping list, or perhaps more accurately a shopping book. After mulling over our nutritional requirements, we’d done our best to itemize what would be required to get us across the ocean in good health. For breakfast we would rotate among four meals: rice pudding, tapioca pudding, cream of wheat, and oatmeal. Lunches would be dried bread with peanut butter, tuna, preserved meat, or cheese (while it lasted).
The Tagus boasted currents so strong that they changed the geography of the river to form a partially inverted delta. The raised triangle of sediment that usually collects at a river’s mouth was absent. Now the incoming current—intensified by strong tides that accompanied the nearly full moon—was still close to its peak power; it would be impossible to row against. Within a few hours, however, this great force would work in our favour. After storing the last of the food, repacking gear to make it fit in the cramped compartments, and filling water containers, we were ready to go.
General delivery at the post office wouldn’t work because many items were being shipped by courier. The Canadian Embassy in Lisbon flatly refused to accept anything on our behalf. Eventually, we found a hotel that would accept our packages and, after a longer search, we found Mario Almeida, a friend of a friend who lives in Lisbon, who would do the same. “You must come to the airport to pick them up,” the shipping clerk said when the carbon-fibre oars donated to us by the Australian company Croker Oars arrived.